drive international automotive design consultancy

drive international automotive design consultancy | Car design studio nr London | UK

Virtual Reality and Augmented Reality Experiences

Posted on Wednesday July 14, 2021 by Chris Longmore

Drive recently demonstrated Virtual Reality and Augmented Reality Experiences at our studio to a number of our clients.
Attendees were able to experience virtual reality environments created for design review, new yacht interiors and as well as walk around and sit in virtual vehicles.

Virtual Reality and Augmented Reality Experiences

Drive have been creating both Virtual Reality (VR) and Augmented Reality (AR) applications for automotive and transportation clients, drawing on our experience of design, digital modelling and high quality CG imaging techniques.

VR Headset

Recent Projects have included a VR train interior for a b2b exhibition, an AR App for the MG SUV launch, car configurator and a b2b sales and promotional App for Mirus Aircraft Seating.

Augmented Reality

Configurator App

Our creative team embrace these immersive technologies because Virtual Reality as a storyteller, has the power to connect, communicate and engage audiences by enabling them to experience a story in a way no other media can.

http://www.mg.co.uk

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