Circular Design is not about Wheels – Circular Design, Circular Economy, and how it is applied to the Automotive sector One of a series of closed Discussion Sessions that Drive hosted over the lock down, dealt with Circular designa nd the Circular Economy. Design leaders from all aspects of the transportation and travel sector (rail, […]
The Coventry Automotive Design Drive Sketchbook Award Winner 2021 Tom Hylton, was revealed at the Automotive and Transportion On-Line Degree Show. Following the high level of response to the Instagram online voting, there were 3 designers who were clear favourites with the voters. They were Tom Hilton, Yong Chang Lee and Henrik Svanvig, with Henrik […]
23hrs 55mins and the suspension collapsed. Challenge yourself, be prepared, don’t assume, have a plan, be adaptable and never give up. 3 weeks beforehand I was offered a drive in the ’96 Nurburgring 24 hours race – a complex track, new car, lack of recent racing – a challenge and opportunity I just couldn’t miss. […]
Virtual reality is allowing design teams to develop concepts quicker and resolve issues earlier. Drive have a fantastic Virtual Reality car design studio set up that which we are all becoming accustomed to using in our day to day work. So how have we facilitated the use of the VR set up within the studio? […]
SAIC have an advanced design studio on prime Maryleborne real estate in the middle of London. The open plan arrangement with designers’ zones, review areas, chill out space and groovy chairs provides a creative environment with which to attract design talent to define the future SAIC Group products. When I started Drive and was shown […]